Relationship Management

Nurture the relationships that drive your deal flow

Better deal sourcing and capital raising, built on relationships instead of luck.

Watch the 2-minute explainerPlaceholder: play button overlays the hero product image (relationship CRM)
How it works

Turn your deal flow into a relationship record

Your deal flow is your relationships, and most firms don't track them. Who sent what, who's gone quiet, who brings the deals that fit: it all lives in memory, until the person who remembers leaves. Altrio builds the record for you as deals flow.

01

Contacts build themselves

Every inbound deal ties back to the person who sent it, so your contact list builds itself as deals flow. No one logs a call or creates a record by hand. The relationship history is simply there when you need it.

Step 1: a contact built from an inbound dealPlaceholder: replace with product image
02

Track relationship health

Altrio surfaces relationship health: your top sources, who sends your best-fit deals, and who has gone cold. You can see where good deal flow comes from, and reach out before a valuable relationship goes quiet.

Step 2: relationship health at a glancePlaceholder: replace with product image
03

Match deals to the right people

Smart counterparty matching and integrated deal marketing help you put a deal in front of the buyers or partners most likely to want it, and keep that outreach tied to the same record as everything else.

Step 3: a deal matched to the right buyersPlaceholder: replace with product image
Proof

Teams on Altrio know which relationships produce

The world's leading real estate investors, lenders and brokers run on Altrio.

100%

Of contacts created automatically

0

Manual CRM data entry

Every

Deal tied to the person who sent it

1

Home for every call & note

Altrio gives our team one source of truth for every deal. We spend less time chasing information across inboxes and spreadsheets, and more time on the decisions that move deals forward.
Managing Director, Investments
Institutional real estate investment manager
Placeholder quote: swap in an approved customer testimonial.

See which relationships actually produce

Sign up for free
FAQ

Questions, answered

How do contacts get created?
Automatically. Anyone who sends you a deal becomes a contact, so your CRM builds itself from real deal flow.
What relationship information is tracked?
Your top sources, who sends best-fit deals, who's going cold, and the full history of calls, emails, meetings, and notes.
Can Altrio help us market a deal?
Yes. Smart counterparty matching and integrated deal marketing put a deal in front of the right buyers or partners, tracked on the same record.
Is deeper relationship tracking available?
Yes. Altrio Enterprise adds deeper relationship and counterparty tracking.
Do we have to log calls and emails by hand?
No. The relationship history builds itself alongside your deal flow, so there is nothing to log manually.
Is our relationship data secure?
Yes. Altrio is SOC 2 Type II certified. Your relationships, pipeline, and model assumptions stay private to your firm, and your data is never used to train AI models.
A group of buildings with a red and blue background

Invest better with Altrio

Bring data-driven insights and automation efficiencies to every aspect of your dealmaking